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ToyFun® is Glendale's CREATIVE Toy Store

After listening to the comments of Swain's customers it was realized that the area needed a toy store that catered to the creative and reading needs of children from newborn to preteen. When planning Swain's expansion for early 2004, it was decided to create a "store within a store" called ToyFun®. Swain's utilized the talents of one of their experienced buyers, who at the time was the mother of a six-year-old daughter and twin four-year-old boys (who often served as testers of toys and books), to select all the toys and books and to merchandise the ToyFun® store. The products for the new store were selected to emphasize toys that are NOT electronic and require few batteries. The ToyFun® selection highlights a love of wooden toys, imaginative toys, puzzles, puppets and games that are creative and fun.



A huge collection of stuffed toys by manufacturers such as Gund are being offered. Many of the toys selected for the ToyFun® store may be remembered from your own childhood. The expansion also gave Swain's an opportunity to enlarge the art and craft oriented merchandise for children. The children's book selection is extensive, very special and unique to Swain's. ToyFun® is a great store for parents and grandparents looking for the very unique, imaginative or creative gift for any special occasion or just for the ToyFun® of it.

The immediate success of the ToyFun® concept is evidence that our customers were correct on the area's need for such a unique and special toy store. Below are all the ToyFun® products and brands. At the very bottom of the page there are 360 degree view's of ToyFun.

ToyFun® Products
ToyFun® Brands

Art Supplies
Baby Toys & Gifts
Beads & Supplies
Wood Blocks

Board Games
Building Supplies
Card Games
Cars & Trucks
Coloring Books
Craft Kits
Doll Houses

Corolle Dolls

Imaginative Play
Musical Instruments
Nature Tools
Nostalgic Toys
Science Kits
Stuffed Animals
Trucks & Cars
Wood Toys

Folkmanis T-Rex


Bead Bazaar USA Inc.
The Bead Shop
Breyer Horses

Creativity for Kids
Crocodile Creek
Do A Dot
Folkmanis, Inc.
Go Fly a Kite
Groovy Girls
Gund, Inc.
Hello Kitty
Hohner Instruments
International Playthings
Papo Castle

Madame Alexander
Manhattan Toy
Melissa & Doug

RC2 Train Tote

RC2 Brands, Inc.

Robeez Footwear Ltd.
Ryan’s Room
Schylling Associates, Inc.
Scientific Explorer
Small World Toys
Taggies, Inc.
Thomas & Friends

Click on any of the ToyFun® photos to get a 360 degree view of the new store.
ToyFun Tour ToyFun Tour ToyFun Tour ToyFun Tour ToyFun Tour

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